The Incar

Written by

Severi Saari

2 minute read

InCar is a Finnish chain of accident repair shops that offers comprehensive windscreen services at over 60 locations across Finland. We at VSCY produced visual and narrative content for InCar that highlights the breadth, speed, and customer-centricity of their glass services.

We produced images and short videos that showcase the steps of windscreen repair and replacement, while also emphasising InCar's expertise and the ease of service. The content was specifically designed for digital channels, reaching drivers where they spend their time.

The content utilized humour and everyday situations that resonate with the target audience. For instance, the videos addressed stone chip repairs, windscreen replacements and calibrations, as well as the use of glass patches. The goal was to create content that not only presents the services but also inspires and invites experiencing the hassle-free repair service offered by InCar.

Here is found:

Section

1. Short videos of everyday situations

We produced short videos that showcase the steps of windscreen repair and replacement, highlighting InCar's expertise and the ease of service.
– The videos were specifically designed for TikTok and Instagram Reels
– The content utilized humour and everyday situations that resonate with the target audience

2. Visual images of services

We produced high-quality images that showcase InCar's services and locations.
– The images were used on websites, social media, and marketing materials
– The images highlighted InCar's expertise and the breadth of services

3. Narrative brand building

We built narrative content that tells InCar's values and service promise.
– The content highlighted InCar's customer-centric approach and the ease of service
– The stories supported the growth of brand awareness and the strengthening of customer relationships

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"Quality work, agile execution."

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Agree on the meeting

"Quality work, agile execution."

If you are looking for a partner to help increase sales and develop marketing tailored to your company's needs, you are in the right place.