Porvoo Licorice

Written by

Severi Saari

2 minute read

Porvoo Licorice is a Finnish confectionery brand known for its colourful liquorice and other classic treats. At VSCY, we manage the brand's social media channels and ensure that the content works – visually, narratively, and effectively.

We create content for every channel: Instagram, TikTok, Facebook, and YouTube Shorts. We produce graphics, images, videos, and posts that make sweet things even sweeter. Each post is designed in line with the brand's spirit – with a touch of humour and a generous dose of colour.

We are responsible for the channels' activity, visual appearance, and audience engagement. The goal is to grow the following, increase product appeal, and ensure that Porvoo Licorice is visible where the audience is – consistently and compellingly.

Here is found:

Section

1. Brand-Aligned Images and Graphics

We produce vibrant, delicious still images and visual publication templates in various formats.
– Tempting images, product carousels, and graphic series
– Visual style: bright colours, clear structure, and a twinkle in the eye

2. Short Videos of Products and Trends

We capture concise videos around products – recipes, challenges, quick tastings.
– Formats: TikTok, Reels, Shorts
– Goal: attract a young target audience and stimulate interaction

3. Channel Management and Content Planning

We manage the whole package: we plan the publications, post the content, and respond to the audience.
– Regular posting rhythm, planned calendar, and publications for various campaigns
– We ensure that the channels are alive – and functioning

Ready to take your company, product, or brand to the next level?

Let's arrange a meeting with our team of professionals, where we will discuss your company's current situation, assess your needs, and evaluate whether we are the right partner to take your business, products, or brand to the next level.

Agree on the meeting

"Quality work, agile execution."

If you are looking for a partner to help increase sales and develop marketing tailored to your company's needs, you are in the right place.

Agree on the meeting

"Quality work, agile execution."

If you are looking for a partner to help increase sales and develop marketing tailored to your company's needs, you are in the right place.

Agree on the meeting

"Quality work, agile execution."

If you are looking for a partner to help increase sales and develop marketing tailored to your company's needs, you are in the right place.