Ukko.fi
Written by

Severi Saari
2 minute read

Section
1. Short videos that engage
We produced fast-paced yet informative videos that combined an engaging start, humour, and facts.
– For example, "3 reasons to choose Ukko.fi", "This is not what anyone tells you about light entrepreneurship"
– Formats were adapted for TikTok, Reels, and Shorts
2. Brand images and narrative stills
Visual images that showcased the core of Ukko.fi: modern, relaxed, and customer-oriented service.
– Customer satisfaction boosts, slogans, and bold typography were used
– Worked well as carousels and feed posts
3. Campaign content and special themes
Content was produced specifically for campaign seasons (e.g. early year & autumn, when many consider entrepreneurship).
– Activation posts, IG Story templates, and probing questions
– Highlighted the community, peer support, and the ease of light entrepreneurship
