B2B Marketing
B2B marketing and lead generation
B2B marketing that provides a continuous flow of leads
and a clear view of results.
B2B marketing
How B2B marketing works
Start & objectives
We define customer profiles, target groups and B2B marketing objectives, such as the number of leads, meetings and requests for proposals.
Creator-match
Let's build the core messages for B2B marketing, a content plan, customer stories, reference videos, and downloadable materials.
Production & publications
We will launch LinkedIn and Google campaigns, publish content, and direct leads to forms or directly to the salespeople's calendars.
Scaling & optimization
We monitor the quality of leads, the results of campaigns, and the progress of sales. We allocate the budget to the best channels and content.
Why work
with us
B2B marketing on the terms of sales
We build B2B marketing around the goals of direct sales. Each campaign has a clear lead target and tracking.
Deep understanding of the B2B buyer (day)
We understand the purchasing habits and channels of B2B decision-makers. We target messages according to role, industry, and company size.
Ready processes for lead generation
B2B lead generation does not rely on individual campaigns. There is a clear model in place that produces leads every month.
LinkedIn and Google in control
We build the channels at the core of B2B marketing that generate the most leads. Content, campaigns, and tracking in one package.
Collaboration with the sales team
We agreed with sales on what constitutes a good lead. Reporting and development are done using the same figures.
Scalable B2B marketing model
When B2B marketing works, we can increase the budget and scale campaigns to new markets without the process falling apart.
Contact us.
Book an appointment, and we will discuss how we can bring your vision to life.
"The visibility of Shopping Centre Willa on various social media channels has grown tremendously during our collaboration. We are very pleased with VSCY's professionalism in producing engaging content that interests our target audience."
Hanna Salo
Willa Shopping Centre
"If you need to know one thing today – when you are looking for a partner in digital marketing, VSCY is the right choice."
Simo Kekäläinen
WELL02
"Thank you very much for the friendly and professional service! Everything is going great!"
Pia Ahti
NIEMI Moving Services
"Very good, active, and professional service, as well as friendly staff."
Tom Weckman
Sportlife
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