Ambassador programs
Product testing
Whitelisting/Spark Ads
Influencer collaborations
UGC videos
Ambassador programs
Product testing
Whitelisting/Spark Ads
Influencer collaborations
UGC videos
Municipal marketing
External municipal marketing partner for the entire municipality's use
Municipal marketing for new movers
Municipal marketing for new movers
Urban marketing for businesses
Urban marketing for businesses
Digital marketing for events
Digital marketing for events
How does municipal marketing work?
Current situation mapping
We are reviewing municipal communication, social media channels, websites, events, and objectives. We identify what municipal marketing and city marketing aim to achieve and who the messages are intended for.
Current situation mapping
We are reviewing municipal communication, social media channels, websites, events, and objectives. We identify what municipal marketing and city marketing aim to achieve and who the messages are intended for.
Strategy and core messages
We define target groups such as residents, new movers, businesses, and tourists. We will build the core messages for municipal marketing and a content calendar for the entire year.
Strategy and core messages
We define target groups such as residents, new movers, businesses, and tourists. We will build the core messages for municipal marketing and a content calendar for the entire year.
Contents and campaigns
We produce videos, images, and articles that tell about the everyday life, services, and events of the municipality. We build municipal marketing campaigns for social media and digital advertising.
Contents and campaigns
We produce videos, images, and articles that tell about the everyday life, services, and events of the municipality. We build municipal marketing campaigns for social media and digital advertising.
Reporting and development
We monitor the reach of campaigns, the number of visitors to the website, and the results of events. Reports support decision-making and help to develop municipal marketing to the next level.
Reporting and development
We monitor the reach of campaigns, the number of visitors to the website, and the results of events. Reports support decision-making and help to develop municipal marketing to the next level.
Why work
with us
Municipal marketing from the resident's perspective
We do not communicate from within the organization. We build municipal marketing through the daily lives of residents, businesses, and tourists, so that the messages feel authentic.
Municipal marketing from the resident's perspective
We do not communicate from within the organization. We build municipal marketing through the daily lives of residents, businesses, and tourists, so that the messages feel authentic.
Understanding the requirements of the public sector
We know that municipal marketing and urban marketing require clear reporting and justification. We take procurement practices and decision-making processes into account.
Understanding the requirements of the public sector
We know that municipal marketing and urban marketing require clear reporting and justification. We take procurement practices and decision-making processes into account.
City marketing with a year-round calendar
We are planning a municipal and city marketing annual calendar, where events, recruitments, and campaigns support each other and do not compete with each other.
City marketing with a year-round calendar
We are planning a municipal and city marketing annual calendar, where events, recruitments, and campaigns support each other and do not compete with each other.
Contents that reflect real life in the municipality
We depict the municipality's locations, services, and people authentically. When municipal marketing shows everyday life, a potential resident can envision themselves in it.
Contents that reflect real life in the municipality
We depict the municipality's locations, services, and people authentically. When municipal marketing shows everyday life, a potential resident can envision themselves in it.
Targeted digital advertising for different audiences
We target urban marketing with different messages for families, young people, students, businesses, and tourists. Each group receives its own message and channel.
Targeted digital advertising for different audiences
We target urban marketing with different messages for families, young people, students, businesses, and tourists. Each group receives its own message and channel.
Clear collaboration with communication and management
We operate as an extension of the municipal communication team. The goals and metrics of municipal marketing are agreed upon together, and reporting can easily be presented to the management and elected officials.
Clear collaboration with communication and management
We operate as an extension of the municipal communication team. The goals and metrics of municipal marketing are agreed upon together, and reporting can easily be presented to the management and elected officials.
Transparent pricing
Municipality Start
Starter package for municipal marketing and city marketing. A clear plan and initial campaigns without a heavy project.
Municipality Year
Continuous municipal marketing and city marketing throughout the year. Year clock, content and campaigns in the same package.
Municipality Event Year
Municipal marketing and city marketing, with an emphasis on events and increasing visitor numbers.
Municipality Start
€1900
/kk
Kunta Start is suitable for municipalities and cities that wish to initiate systematic municipal marketing. The package includes a strategic kickoff workshop, content and campaign plan, as well as the first social media and digital campaigns. You will gain visibility quickly and have a clear foundation for continuous activities.
Municipal marketing startup workshop and goal definition
Content and publication plan for three months
2 content or campaign packages per month to selected channels
Basic monitoring and report on reach and visitor numbers
Project management and communication with the communications team
Transparent pricing
Municipality Start
Starter package for municipal marketing and city marketing. A clear plan and initial campaigns without a heavy project.
Municipality Year
Continuous municipal marketing and city marketing throughout the year. Year clock, content and campaigns in the same package.
Municipality Event Year
Municipal marketing and city marketing, with an emphasis on events and increasing visitor numbers.
Municipality Start
€1900
/kk
Kunta Start is suitable for municipalities and cities that wish to initiate systematic municipal marketing. The package includes a strategic kickoff workshop, content and campaign plan, as well as the first social media and digital campaigns. You will gain visibility quickly and have a clear foundation for continuous activities.
Municipal marketing startup workshop and goal definition
Content and publication plan for three months
2 content or campaign packages per month to selected channels
Basic monitoring and report on reach and visitor numbers
Project management and communication with the communications team
Transparent pricing
Municipality Start
Starter package for municipal marketing and city marketing. A clear plan and initial campaigns without a heavy project.
Municipality Year
Continuous municipal marketing and city marketing throughout the year. Year clock, content and campaigns in the same package.
Municipality Event Year
Municipal marketing and city marketing, with an emphasis on events and increasing visitor numbers.
Municipality Start
€1900
/kk
Kunta Start is suitable for municipalities and cities that wish to initiate systematic municipal marketing. The package includes a strategic kickoff workshop, content and campaign plan, as well as the first social media and digital campaigns. You will gain visibility quickly and have a clear foundation for continuous activities.
Municipal marketing startup workshop and goal definition
Content and publication plan for three months
2 content or campaign packages per month to selected channels
Basic monitoring and report on reach and visitor numbers
Project management and communication with the communications team
Contact us.
Contact us.
Contact us.
Book an appointment, and we will discuss how we can bring your vision to life.
Our customers' experiences
Our customers' experiences
"The visibility of Shopping Centre Willa on various social media channels has grown tremendously during our collaboration. We are very pleased with VSCY's professionalism in producing engaging content that interests our target audience."
Hanna Salo
Willa Shopping Centre
"The visibility of Shopping Centre Willa on various social media channels has grown tremendously during our collaboration. We are very pleased with VSCY's professionalism in producing engaging content that interests our target audience."
Hanna Salo
Willa Shopping Centre
"The visibility of Shopping Centre Willa on various social media channels has grown tremendously during our collaboration. We are very pleased with VSCY's professionalism in producing engaging content that interests our target audience."
Hanna Salo
Willa Shopping Centre
"If you need to know one thing today – when you are looking for a partner in digital marketing, VSCY is the right choice."
Simo Kekäläinen
WELL02
"If you need to know one thing today – when you are looking for a partner in digital marketing, VSCY is the right choice."
Simo Kekäläinen
WELL02
"If you need to know one thing today – when you are looking for a partner in digital marketing, VSCY is the right choice."
Simo Kekäläinen
WELL02
"Thank you very much for the friendly and professional service! Everything is going great!"
Pia Ahti
NIEMI Moving Services
"Thank you very much for the friendly and professional service! Everything is going great!"
Pia Ahti
NIEMI Moving Services
"Thank you very much for the friendly and professional service! Everything is going great!"
Pia Ahti
NIEMI Moving Services
"Very good, active, and professional service, as well as friendly staff."
Tom Weckman
Sportlife
"Very good, active, and professional service, as well as friendly staff."
Tom Weckman
Sportlife
"Very good, active, and professional service, as well as friendly staff."
Tom Weckman
Sportlife
As seen on:
Frequently asked questions about municipal marketing
Frequently asked questions about municipal marketing
"Quality work, agile execution."
If you are looking for a partner to help increase sales and develop marketing tailored to your company's needs, you are in the right place.
"Quality work, agile execution."
If you are looking for a partner to help increase sales and develop marketing tailored to your company's needs, you are in the right place.
"Quality work, agile execution."
If you are looking for a partner to help increase sales and develop marketing tailored to your company's needs, you are in the right place.